Tuesday, November 29, 2005

Miserable staff

Sunday openings, pathetic holiday allowances, abuse from customers and demanding bosses are hardly gonna create a motivated and customer-focused workforce.

Today, UK papers report the findings of a recent survey: it is now official that UK shop workers are the sulkiest, most unhelpful and least courteous of all species.

Anybody with enough sensibility to get off their moral (or social) high horse or unlucky enough to take up a job in "customer care" (pushing till buttons, call centre person, shop assistant, bar person etc), would easily understand the motivations behind such a vulgar picture.

Amongst EU countries, the pressure shop workers are under in the UK is unique. Sunday and bank holiday (remember them?) openings, pathetic holiday allowances, abuse from customers and bosses hawking over any visit to the loo are hardly gonna create a motivated and customer-focused workforce.

An army of young shop assistants watch over as managers fatten their salaries on a monthly basis and the gap between meagre minimum wage and bosses' bonuses widen. Soaring profits are the imperative and the short term way to achieve them is a stripped down workforce slogging over increasingly long hours. It's hardly a surprise when business hours extend as quick as lunch breaks shrink, yet dysfunctional rotas and more time at work only mean bad decisions and reduction in quality.

Unionisation amongst shop workers is practically non-existent and the mantra that "the customer is always right" is none other than a one-fold weapon against underpaid and unmotivated shop staff. Not very often, in fact, you'll find high maintenance customers directing their moans against management and mid-management as an overworked teenage girl handling a till with a queue of 14 customers huffing and puffing is far too easy a target for customer complaints.

The next time you find yourself being so vociferous against a lone barman rushing off his feet as he pours pints against the clock or you patronise a shop assistant with an odious "cheer up mate" think twice. You may have been fortunate enough to avoid work on the wrong side of "customer services".

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